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Dongdaemun Shopping Town

Dongdaemun Shopping Town is one of Seoul’s best shopping streets. Large shopping complexes lined up here cover both wholesale and retail. Shinpyeonghwa Fashion Town, Fashion Nam Pyeonghwa, Pyeonghwa Market, and Dongpyeonghwa Fashion Town, located next to DDP, are centered on wholesale, while Lotte Fitin, Migliore, Doosan Tower, Good Morning City, and Hyundai City Outlet are centered on retail. With multiplex cinemas such as Megabox at Good Morning City, you can enjoy a movie as well. Seasonal shopping festivals are also held at Dongdaemun Shopping Town, featuring events such as outdoor fashion shows, fashion concerts, and citizen model contests.

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Visitor Information

  • Hours: Vary by shopping complex
  • Address: 253 Jangchungdan-ro, Jung-gu, Seoul 04564 (Euljiro 6-ga, Hello APM)
  • Transportation: Dongdaemun History & Culture Park Station on Subway Lines 2, 4, and 5, Exit 14, 116m
Google Maps

Source: Visit Seoul - Dongdaemun Shopping Town

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