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  1. Korean & cultureTips

    Seoul Through the Lens of Hollywood Stars

    The second installment of the sci-fi series Dune, Dune: Part Two, recently premiered in Korea and quickly became a major hit. With the film’s release, the Dune cast also came to Korea and drew considerable attention. Tim

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  2. Korean & cultureTips

    A Special Seoul Trip into K-Content Soul Spots

    Seoul is a city where nature and downtown, day and night, reveal different charms and leave happy memories. It is also where K-content began. Seoul, a city with a wide range of pleasures like an OTT channel, is especiall

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  3. Korean & cultureTips

    K-Content Emotion Travel Begins at the Soul Spot Travel Information Center

    In June, when summer is in full swing, an event will take place that once again vividly highlights Seoul, the center of K-content. That event is the 2025 K-Content Seoul Travel Week, held from June 28 to July 6. This eve

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  4. Korean & cultureTips

    "Glass skin", "honey skin", "cloudless skin": what Korean skin terms actually mean

    Korean beauty talk is full of vivid skin descriptions. Many are about how skin reflects light rather than about having no texture at all.

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  5. Transport, SIM & paymentsNews

    Korea tax refund in 2026: what changed and when to ask at the till

    Tax refund rules come up constantly in shopping threads, and 2026 brought one big change worth knowing before you book anything. The headline change The VAT refund on medical and cosmetic procedures ended on January 1, 2

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  6. ShoppingTips

    I'PARK Mall

    I'PARK Mall is Korea’s first mixed-use shopping mall, located in Yongsan, a mecca for shopping. It is fully equipped with shopping, cultural, and dining facilities. Because you can buy quality products at reasonable pric

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  7. Places & experiencesTips

    More Beautiful Through Hands-On Experiences! Beauty Flagship Stores from K-Beauty Brands

    In Korea, there is an old saying that seeing something once is better than hearing about it a hundred times. Experiencing things firsthand is important in everything. In particular, beauty products require a testing stag

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  8. Sun careQuestion

    Be honest: do you actually reapply sunscreen over makeup? How?

    Reapplication is the part of sun protection that most people quietly skip. It gets even harder once there is foundation or cushion on top. The methods people share most on skincare forums: Sunscreen cushions or compacts,

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  9. Korean & cultureTips

    2023 Seoul Hallyu Travel Guide “Person:able Seoul”

    When deciding to travel and choosing a destination, the most common next step is gathering information about the place. Travelers search for what kind of city it is, must-see attractions, foods, and shopping items. Thoug

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  10. Korean & cultureTips

    Lotte World Tower, HUNTR/X’s Soul Spot

    The piece begins with a line that calls HUNTR/X’s “Golden” to mind, then shifts right into the story of Lotte World Tower, the building that inspired HUNTR/X’s home. After a packed tour schedule, HUNTR/X returns to a hom

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  11. Dryness & barrierTips

    "Moisturise while skin is still damp": why everyone says it

    One tip that shows up in every dry-season thread is "put moisturiser on right after washing, while skin is still damp." Some quote a specific number of minutes, but the point is simply to seal skin before it dries out. H

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  12. Makeup & colorTips

    Cushion puff hygiene: how often to wash it and when to swap refills

    A cushion compact is easy to throw in a bag and forget about. But the puff goes from your face back into a damp sponge every day, so a little upkeep goes a long way. Habits commonly recommended: Wash the puff regularly,

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  13. Plans & itinerariesPoll

    Where does most of your Korea trip budget actually go?

    Budget threads for Korea tend to follow a pattern: people plan carefully for flights and hotels, then get surprised by where the rest of the money went. The usual suspects, from what travellers share Accommodation: the b

    Poll

    What took the biggest share of your Korea trip budget?

    Pick one to see the results

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  14. Men's groomingQuestion

    First trip to Korea as a guy: what skincare should you actually buy?

    Plenty of men tag along to a Korean drugstore with a partner or friends and end up staring at the shelves: so what do I buy? The usual approach in men's skincare threads is few but solid: Cleanser: a fresh type for oily

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  15. RoutinesPoll

    Poll: how do you actually reapply sunscreen over makeup?

    Reapplying sunscreen during the day is one of the most-asked routine questions, especially for anyone wearing makeup. Korean brands have turned it into a whole product category. The formats people usually choose between

    Poll

    What's your go-to way to reapply sunscreen during the day?

    Pick one to see the results

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  16. Korean & cultureTips

    Namsan Seoul Tower, Saja Boys’ Soul Spot

    The story opens by recalling Saja Boys’ “Your Idol” stage and noting why Namsan Seoul Tower is viewed as the inspiration for the scene’s climactic moment. As the final sequence builds toward the climax of K-Pop Demon Hun

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  17. Korean & cultureTips

    Bukchon Hunters Gourmet Outing Playlist

    Bukchon is a neighborhood where the atmosphere of old alleys coexists with the individuality of small business owners. Only when you meet the small shops filled with Bukchon’s own craft, tastes, and stories do you see th

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  18. Places & experiencesTips

    Euljiro's 'Hipjiro' alleys: printing shops by day, hidden bars by night

    Euljiro doesn't look like a nightlife district at first glance. By day it's still full of small printing shops and metal workshops that have operated there since the late 1960s — paper stacked on the pavement, delivery c

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  19. IngredientsChat

    Myth check: "natural" and "plant-based" don't automatically mean gentle

    K-beauty is full of plant extracts, and labels love words like "natural" or "clean." It's easy to assume that means kinder to sensitive skin. That isn't always true. Why plant-based can still irritate Many plant extracts

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  20. Men's groomingNews

    Lines around the block for a men's beauty popup: the numbers behind it

    When CJ Olive Young opened its first Men's Beauty popup in Seoul, the turnout surprised a lot of people. The Korea Times put numbers on it. From the report: Over 12,000 visitors in 10 days (Aug. 30 to Sept. 8, 2024), wit

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