'Cruelty-free' claims and China sales: the Paula's Choice lawsuit
News that Paula's Choice was being sued over animal-testing claims was shared on r/30PlusSkinCare, with a link to the complaint. It's a class action filed in March 2024 in the US District Court for the Western District of Washington. It alleges the brand promoted itself as cruelty-free and "never animal tested" while importing and selling in China, where animal testing of imported cosmetics was mandatory at the time. These are allegations in a lawsuit, not a court finding.
What the replies said
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Disappointment was the main reaction; some said they'd finish what they have and not rebuy.
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A comment blaming manufacturing in China got corrected: the complaint actually describes manufacturing in China as a route around the import testing requirement.
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Some pointed out the brand was acquired by Unilever a few years ago.
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Others argued there's a double standard, since prescription skin drugs are animal tested too.
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Plenty of practical replies asked for alternatives, for example to a salicylic acid exfoliant.
Desk note Since 1 May 2021, China has exempted imported 'general' cosmetics from animal testing if the company provides a GMP certificate from the country of origin and a product safety assessment. Exceptions remain for 'special use' products such as sunscreens, whitening products and hair dyes, products for children, and products using new ingredients still under monitoring. Brands that want both China distribution and a cruelty-free claim need to check this product by product.
How much does animal testing status matter when you choose skincare?
Original thread: r/30PlusSkinCare — Paula's Choice sued over animal-testing claims · Source: Complaint (PDF) · Source: Premium Beauty News
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