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  1. ShoppingTips

    Tongin Market

    Sejong Village was once a center where Joseon-era artists such as Chusa Kim Jeong-hui gathered, and in modern times it was also a hub where writers including Lee Sang were active. Originating as a public market built dur

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  2. Places & experiencesTips

    Seochon and Tongui-dong: wandering Seoul’s quietest historic alleys

    Seochon, tucked against the western wall of Gyeongbokgung, is one of Seoul's oldest neighborhoods, and unlike Bukchon it hasn't turned into a tourist set piece. People still shop and walk their dogs among low hanok house

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  3. Places & experiencesTips

    More Beautiful Through Hands-On Experiences! Beauty Flagship Stores from K-Beauty Brands

    In Korea, there is an old saying that seeing something once is better than hearing about it a hundred times. Experiencing things firsthand is important in everything. In particular, beauty products require a testing stag

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  4. Korean & cultureTips

    A Special Seoul Trip into K-Content Soul Spots

    Seoul is a city where nature and downtown, day and night, reveal different charms and leave happy memories. It is also where K-content began. Seoul, a city with a wide range of pleasures like an OTT channel, is especiall

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