Community
Skin, K-beauty, Korea trips and the beauty industry — ask and share
Shopping in Myeong-dong
Myeong-dong is regaining its former fame as major brands aggressively open key stores in the commercial district. The area becomes even busier when Japan’s Golden Week begins in late April and early May. Lotte Department
0 0Nonfiction Seongsu: the fragrance flagship inside the K-beauty cluster
Nonfiction is a lifestyle beauty brand built around fragrance and body care, and its Seongsu store sits inside what a 2026 shopping guide calls Seongsu's K-beauty cluster, alongside Olive Young N, Amore Seongsu and Tambu
0 0Musinsa Terrace Seongsu
Musinsa Terrace Seongsu is a fashion and culture space where you can experience brands carried on Musinsa, Korea’s leading online fashion platform, up close. Blending fashion with culture, the venue stages a range of bra
0 0Sinsa-dong Garosu-gil
Garosu-gil has been one of the hottest neighborhoods in Seoul in recent years. Ten or twenty years ago, it was once packed with galleries, and at another time it was full of designer shops. There was also a period when f
0 0Dongmyo Flea Market
Dongmyo Flea Market began in the late 1980s. Although it has shrunk considerably compared with its former reputation, it still gathers all kinds of rare items. It covers everything from clothing, shoes, and wallets to wa
0 0Seoul Yangnyeong Market
Seoul Yangnyeong Market is Korea’s largest comprehensive Korean medicine complex, with more than 800 herbal medicine-related shops. All kinds of medicinal ingredients from across the country gather here. Seoul Yangnyeong
0 0Lotte Department Store Main Branch
Among Myeongdong’s many tourist attractions, Lotte Department Store is the area’s most representative shopping destination. It houses a wide range of brands, from mid-priced labels to luxury names, and enjoys a high leve
0 0MUSINSA Store Seongsu at Daelim Warehouse
MUSINSA Store Seongsu @ Daelim Warehouse is MUSINSA’s third offline space, after MUSINSA Store Daegu and MUSINSA Store Hongdae. Keeping the original silhouette of Daelim Warehouse, a Seongsu landmark for roughly 50 years
0 0Insadong-gil
Insadong remains one of Seoul’s signature streets. It is the street most visited by foreign tourists, and a neighborhood where tradition runs so deep that even Starbucks once changed its sign to Hangul. Antique shops hav
0 0COEX Mall
COEX Mall is Asia’s largest underground shopping complex, with more than 260 stores. Like a giant gift box, it offers a wide range of things to enjoy and experience. It houses Megabox, the country’s largest movie theater
0 0Itaewon Street
Itaewon is a place where people of different nationalities and ethnicities gather. You can taste foods from around the world and see an exotic mosque. As U.S. military bases were established in the past, this area develo
0 0Seoul Forest Atelier-gil: the café and fashion street next to the park
Atelier-gil is the street running along the edge of Seoul Forest that's been reshaped since early 2026 into a fashion- and lifestyle-focused shopping strip, driven by a public-private project between Musinsa and Seongdon
0 0LCDC Seoul: what's on each floor of Seongsu's converted garage
LCDC Seoul is a four-floor culture and shopping complex built inside a former car repair garage, run by SJ Group and named after the fashion label LE CONTE DES CONTES, roughly "a story within a story." By July 2025 the s
0 0Jongno Jewelry Street / Arcade
Jongno Jewelry Street is a jewelry arcade with 40 years of tradition. Transactions remain active enough to account for 70% of the nation’s jewelry freight volume. First of all, the most noticeable feature is the wholesal
0 0Ewha Womans University Shopping Street: what's left, and how to walk it
The shopping street outside Ewha Womans University grew up around one of Seoul's best-known women's universities, and for decades it's been where students — and, increasingly, visitors — go for cheap, trend-driven clothe
0 0Dior Seongsu concept store: what's showing and how to visit
Dior Seongsu is the brand's Seoul outpost in Seongsu-dong, run less like a standard boutique and more like a space that gets a full thematic overhaul each season. As of August 2026, it was showing creative director Jonat
0 1Tamburins Seongsu: trying scent in a concrete garden
Tamburins Seongsu is the brand's third standalone flagship after Sinsa and Samcheong, built inside a Seongsu building stripped down to bare concrete framing (https://www.harpersbazaar.co.kr/article/82295). The theme is "
0 0Times Square
Times Square is a new urban entertainment and cultural complex where commerce, business, culture, and leisure come together, with tenants such as Marriott Hotel, Shinsegae Department Store, CGV, E-Mart, Kyobo Book Centre
0 0Sightseeing by day, shopping by night: planning an evening beauty run in Seoul
On a packed itinerary, beauty shopping always gets pushed to the evening. Go without a plan, though, and you'll end up staring at closed shutters. Here's what travellers commonly share. 1. Check opening hours first Even
0 0Olive Young N Seongsu: what's inside and how to shop it
Olive Young N Seongsu is the chain's biggest single store and its test bed for what a K-beauty flagship can be, according to https://www.glowolive.net/ko/oliveyoung-n-seongsu/. Set inside the Factorial Seongsu building,
0 1