Community
Skin, K-beauty, Korea trips and the beauty industry — ask and share
Korea now requires a "virtual person" label on ads with AI-generated models
AI-generated models are all over beauty ads. Korea's Fair Trade Commission revised its endorsement guidelines, and from June 1, 2026 ads featuring them must be labeled. Key points Ads with AI-made people must clearly say
0 0Apgujeong Rodeo Street: how to shop Seoul's original luxury-fashion beauty district
Across the street from Galleria Department Store's Luxury Hall runs an L-shaped strip about 422 meters long: Apgujeong Rodeo Street. It got its name from Beverly Hills' Rodeo Drive, and it became Korea's first real fashi
0 0Dongdaemun Shopping Town
Dongdaemun Shopping Town is one of Seoul’s best shopping streets. Large shopping complexes lined up here cover both wholesale and retail. Shinpyeonghwa Fashion Town, Fashion Nam Pyeonghwa, Pyeonghwa Market, and Dongpyeon
0 0Galleria Department Store Luxury Hall
Galleria Department Store Luxury Hall is a luxury department store located in the center of Apgujeong Rodeo Street, the fashion district, and the Gallery Street in Cheongdam-dong. It is divided into EAST and WEST accordi
0 0Musinsa Terrace Seongsu
Musinsa Terrace Seongsu is a fashion and culture space where you can experience brands carried on Musinsa, Korea’s leading online fashion platform, up close. Blending fashion with culture, the venue stages a range of bra
0 0Where does most of your Korea trip budget actually go?
Budget threads for Korea tend to follow a pattern: people plan carefully for flights and hotels, then get surprised by where the rest of the money went. The usual suspects, from what travellers share Accommodation: the b
Poll
What took the biggest share of your Korea trip budget?
Pick one to see the results
0 0Going in just for a haircut: should you wash your hair first?
A small but surprisingly divisive question came up in DCInside's hairstyle gallery. The poster had washed their hair right before bed, so it shouldn't smell. Can they just get up, go for a cut and wash afterwards? Isn't
0 0Shinsegae Centum City & Spa Land Busan: what to know before you go
Shinsegae Centum City in Haeundae, Busan is the department store that made it into Guinness World Records as the largest department store on the planet, and tucked into level B1 is Spa Land, a big jjimjilbang-style bathh
0 0Wearing orthotics in Korea: where do you actually have to take your shoes off?
A traveller who needs orthotics in their trainers asked on the Tripadvisor Seoul forum: where do you have to take shoes off, just the odd temple or every palace too? And would fabric overshoes worn over trainers be accep
0 0Spotting guerrilla marketing in 'genuine' skincare recommendations
A post titled "Beware guerrilla marketing" on r/30PlusSkinCare drew more than 200 comments. The poster had noticed a sudden wave of posts praising one body lotion, and whenever they commented that it looked like an ad, t
0 1Red and itchy when it gets hot: which lotion for sensitive skin?
On Taiwan's PTT forum (BeautySalon board), someone with sensitive combination skin said it easily gets itchy and red in hot, humid weather. They had two affordable candidates in mind, Curél's Intensive Moisture lotion an
0 1Doing a down perm at home: can you skip the neutraliser?
On FMKorea's fashion board, someone planning a DIY down perm (the Korean technique that flattens puffy side hair) asked two things. They had bought a salon-style straightening cream (step 1). Do they also need the paper
0 0Seoul Through the Lens of Hollywood Stars
The second installment of the sci-fi series Dune, Dune: Part Two, recently premiered in Korea and quickly became a major hit. With the film’s release, the Dune cast also came to Korea and drew considerable attention. Tim
0 0Seoul Forest Atelier-gil: the café and fashion street next to the park
Atelier-gil is the street running along the edge of Seoul Forest that's been reshaped since early 2026 into a fashion- and lifestyle-focused shopping strip, driven by a public-private project between Musinsa and Seongdon
0 0Tongin Market
Sejong Village was once a center where Joseon-era artists such as Chusa Kim Jeong-hui gathered, and in modern times it was also a hub where writers including Lee Sang were active. Originating as a public market built dur
0 0Night wash or morning wash? The Korean scalp care habit debate
Ask about hair washing habits in Korea and you will often hear that washing at night is the norm among scalp-care fans. The reasoning people give is that it removes the day's sweat, oil, sunscreen and pollution before sl
0 0How to Choose a Highly Moisturizing Lip Balm: Check Just Three Things in the Ingredients List
When you stand in front of the lip balm section, they all say “highly moisturizing” or “hydrating.” It’s hard to tell the difference from the claims on the packaging. In that case, turn the box over and check the ingredi
0 0Bukchon Hunters Local Experience Playlist
Bukchon is a neighborhood where the atmosphere of old alleys and the individuality of small business owners coexist. Only when you visit the small shops filled with Bukchon’s own handiwork, tastes, and stories do you see
0 0Men's brow grooming, Korean style: tidy, not drawn on
Ask Korean men's grooming creators where to start, and eyebrows come up almost as often as skincare. The goal is usually a clean, straight-ish brow that looks natural, not a sculpted arch. A basic routine people describe
0 0The exosome and PDRN skincare craze: where should expectations land?
New skincare launches can hardly skip exosomes or PDRN (salmon DNA) these days. Names that started in dermatology clinics have moved into jars, and interest has exploded. Why the hype Products often borrow the clinic ima
0 0