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Skin, K-beauty, Korea trips and the beauty industry — ask and share
Beauty marketing you fall for anyway: which brands do it best?
On r/Sephora, someone asked which brands consistently nail their marketing. The poster admitted they fall for the hair brand Gisou's marketing every time. Names that came up, and why Glossier: many said it targeted peopl
0 0After the End of the U.S. De Minimis Exemption: What Brands Shipping Cross-Border and in Small Quantities Should Review
Since late August 2025, the U.S. has ended the de minimis exemption that applied to low-value parcels from all countries. If you were shipping small quantities directly from Korea to U.S. consumers, now is the time to re
0 3Olive Young order under NT$2,000 but declared higher? Taiwan import tax
On Dcard's makeup board in Taiwan, someone placed an Olive Young Global order during a big sale and kept it just under NT$2,000 to get free shipping. But the declared value shown in the customs app (EZ WAY) came out abov
0 0A suitcase full of Korean cosmetics: is there a limit on the way home?
This Tripadvisor Seoul forum thread is older, but the question still comes up before every beauty-shopping trip. A traveller planning four or five days in Seoul asked two things: are there sale seasons for cosmetics, and
0 1Do you actually finish your cosmetics?
On 82cook's free board, a parent wrote that one look at their grown children's rooms explained why Olive Young makes so much money. The kids buy almost all their cosmetics there, yet the parent has never seen them finish
0 0Korean skincare ordered to Malaysia got held at customs: what now?
On r/malaysia, someone who had just moved back after a few years abroad said they'd always ordered Korean skincare from a Korean retailer's global website without trouble. This time a letter from Malaysian customs said t
0 1Beauty gifts from Korea for the family: what works and what doesn't
Coming back from Korea without gifts for aunts, cousins and friends isn't an option in many Latin households. On travel forums, these are the most recommended ideas… and the most regretted: Usually a hit Sheet masks in i
0 0A Special Seoul Trip into K-Content Soul Spots
Seoul is a city where nature and downtown, day and night, reveal different charms and leave happy memories. It is also where K-content began. Seoul, a city with a wide range of pleasures like an OTT channel, is especiall
0 0One year of the 15% US tariff: how did you adjust your pricing?
It's been a year since the 15% US tariff on Korean goods took effect on Aug. 7, 2025. What happened then In the first 10 days of August, cosmetics exports to the US fell 37.2% month on month to $36.9M Basic skincare near
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How did you handle US pricing after the tariff?
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0 0Bukchon Hunters’ Curated Souvenir Shopping Playlist
Bukchon is a neighborhood where the atmosphere of old alleys and the individuality of small business owners coexist. Only after meeting the small shops filled with Bukchon’s own craftsmanship, taste, and stories can you
0 0Bukchon Hunters Local Experience Playlist
Bukchon is a neighborhood where the atmosphere of old alleys and the individuality of small business owners coexist. Only when you visit the small shops filled with Bukchon’s own handiwork, tastes, and stories do you see
0 0Mineral sunscreen white cast: is there a way to get used to it?
On the Korean forum theqoo's beauty board, someone who had used only chemical sunscreens for years tried a mineral one said to have little white cast (August 2025). Even with just a large pea-sized amount, less than a fu
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