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  1. ShoppingTips

    Times Square

    Times Square is a new urban entertainment and cultural complex where commerce, business, culture, and leisure come together, with tenants such as Marriott Hotel, Shinsegae Department Store, CGV, E-Mart, Kyobo Book Centre

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  2. Korean & cultureTips

    Centre Pompidou Hanwha Seoul at 63 Square: a museum where the aquarium used to be

    The aquarium that ran inside Seoul's 63 Building for nearly 39 years closed for good in June 2024, and that space has now been rebuilt into a brand-new museum: Centre Pompidou Hanwha, opening June 4, 2026, inside 63 Squa

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  3. Brands & OEMChat

    Rare in Korean neighbourhood stores, huge abroad: the Beauty of Joseon puzzle

    A post in r/KoreanBeauty from someone who has lived in Korea for close to ten years: they had never seen Beauty of Joseon on a shelf, even at Olive Young, and did not know a single Korean who used it. They understood it

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  4. RoutinesQuestion

    Do you really need to double cleanse every night?

    Double cleansing, an oil or balm first and a water-based cleanser second, is one of the best-known Korean habits. But skincare forums keep asking the same thing: is it needed on a no-makeup day? The usual reasoning Oil-b

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  5. Export & complianceNews

    After the End of the U.S. De Minimis Exemption: What Brands Shipping Cross-Border and in Small Quantities Should Review

    Since late August 2025, the U.S. has ended the de minimis exemption that applied to low-value parcels from all countries. If you were shipping small quantities directly from Korea to U.S. consumers, now is the time to re

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  6. Clinics & treatmentsQuestion

    Brown, acne-prone skin and a peel in Seoul: what did travellers suggest?

    A traveller with brown, acne-prone skin asked on the Tripadvisor Seoul forum: they'd be in Seoul in spring and wanted a face peel. Could anyone point to a reliable clinic? What the replies said The most useful answer sug

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  7. Places & experiencesTips

    Rainy day in Seoul? A beauty-themed indoor plan

    Seoul has plenty to do when the weather turns. Here is a loose indoor plan built around beauty.

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  8. RoutinesTips

    Cleansing balm, oil or cleansing water: which first cleanser suits you?

    The first step of a double cleanse comes in three popular Korean formats. They all remove sunscreen and makeup, but they feel very different. Cleansing oil Liquid, spreads fast, good for heavier makeup Emulsifies (turns

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  9. Makeup & colorChat

    Visiting grandma for the holidays: makeup or bare face?

    Around Chuseok, Korea's autumn harvest holiday, someone on theqoo's beauty board asked a simple question: when you visit your grandmother or relatives, do you go bare-faced or put on at least a little makeup? It was a th

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  10. Sun careTips

    Korean sunscreen at 35 °C and full humidity: making it last

    Korean sunscreens are known for feeling light, but in Monterrey, Guayaquil, Seville in August or the Caribbean the real question is: how do I keep it on my face at 3 pm? These are the tips people repeat most: Use the rea

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  11. Picks & dupesTips

    How to Choose a Lip Balm as a Gift: Reliable Criteria Even If You Don’t Know Their Preferences

    Lip balm is an affordable item that everyone uses, so it’s often chosen as a small gift. However, fragrance and color are a matter of personal taste, so if you don’t know the recipient well, it can be hard to choose. Her

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  12. RoutinesPoll

    Poll: how do you actually reapply sunscreen over makeup?

    Reapplying sunscreen during the day is one of the most-asked routine questions, especially for anyone wearing makeup. Korean brands have turned it into a whole product category. The formats people usually choose between

    Poll

    What's your go-to way to reapply sunscreen during the day?

    Pick one to see the results

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  13. Sun careQuestion

    Is the SPF in your foundation or cushion enough on its own?

    It is a very common question. SPF on a makeup label is tested at a generous amount, and most people apply far less foundation than that.

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  14. Dryness & barrierPoll

    Seasonal flaky skin, scrub vs. exfoliating toner… What do you use?

    Flaky skin around the sides of your nose and mouth since late September, and foundation settling into flakes—the most frustrating thing, right? A physical scrub can make your skin feel smooth right away, but it takes rub

    Poll

    Seasonal flaky skin: this is what I do

    Pick one to see the results

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  15. Sun careReview

    Parents hate white cast? Lotion-like sunscreens Korean forum users suggest

    On the Korean forum theqoo's beauty board, someone asked for recommendations because their mother wanted a sunscreen that spreads like lotion instead of turning her face white (April 2025). It was a one-line question, bu

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  16. Picks & dupesTips

    3 Things to Check When Choosing a Lip Balm at a Pharmacy

    When you stand in front of the lip balm section at a pharmacy, you’ll see several lip balms that look similar. Here are three things worth checking before choosing based only on price or brand. 1. What’s near the top of

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  17. Trends & marketNews

    TikTok Shop beauty neared $1B a quarter, yet half of shops sold nothing

    US TikTok Shop beauty sales are booming, but an analysis shows the winners are very few. The numbers Q2 2026 TikTok Shop beauty GMV: $980M, up 82% year on year The top 5 brands took more than half of tracked sales Medicu

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  18. Korean & cultureChat

    Do You Remember the First Cosmetics You Bought? A Trip Down Memory Lane

    The first tint you bought as a student, the lipstick you secretly used from your mom’s vanity… Does everyone remember their first cosmetics?

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  19. ShoppingQuestion

    A suitcase full of Korean cosmetics: is there a limit on the way home?

    This Tripadvisor Seoul forum thread is older, but the question still comes up before every beauty-shopping trip. A traveller planning four or five days in Seoul asked two things: are there sale seasons for cosmetics, and

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  20. Makeup & colorNews

    Olive Young Awards 2025: the makeup winners in one list

    Olive Young's year-end awards are one of the most watched "what is Korea actually buying" signals. A recap of the 2025 edition lists winners across skincare, makeup and a few extra sections. On the makeup side, the recap

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